F L Y I N G A N T S S T U D I O S

Blogs

Blog Img

"Nirog" Released By Flying Ants Studios Is "Teacher Approved". What Are Teacher Approved Apps?

"Nirog"– A casual but educational game published by Flying Ants Studios was recently categorized as “Teacher Approved”. Nirog was developed & published as part of CSR initiatives for the district of East Singhbhum administration, Jharkhand. It was a simple game aiming at spreading awareness about hygiene and good health practices.


While “Teacher Approved” is a section of Google Play Store making it easier for families to find entertaining yet educational apps for children. All apps found in this section are reviewed by a panel of reviewers, including more than 200 teachers across the U.S., and meet Google’s existing requirements for its “Designed for Families” program.

Apps or games categorized as “Teacher Approved” meet government regulations around data collection and ad targeting, and also limits the types of ads that can be displayed to children.

Teacher Approved games and apps are available under “Kids” tab in play store.

Flying Ants Studios is committed to provide quality games like Nirog which can be played by everyone

...

Read More
Blog Img

Game Development Industry In Israel

While whole world’s focus is on ongoing Israel-Palestine conflict, it is worthwhile to mention that the Israeli gaming industry has experienced significant growth and success in recent years, establishing itself as a global player in the field of game development. The Israeli gaming industry has come a long way since its inception. From the early days of simple computer games and mobile apps, it has grown into a dynamic and diverse ecosystem. With a combination of innovation, entrepreneurship, and a strongly skilled workforce, Israel has managed to carve out a niche for itself in the global gaming market.

Currently there are more than 270 Gaming startups operating in Israel which are benefitted by several unique features of Israeli game development industry, such as

Tech Talent Pool: Israel is known for its highly skilled and innovative workforce. The country has a rich history in technological advancements, and this expertise naturally translates to the gaming industry.


Strong Entrepreneurship Culture: Israel has a vibrant startup culture, and this extends to the gaming sector. Many small, independent game development studios have emerged, creating innovative and unique games


Supportive Ecosystem: The government and private sector have provided support for the gaming industry through grants, incubators, and access to capital. This ecosystem has encouraged many developers to set up shop in the country.


Several of the major Israeli game development companies are –

Playtika - Video Game developer specializing in casual games for mobile and web platforms. The games developed by the company include - Bingo Blitz, Solitaire Grand Harvest, and Best Fiends.

Overwolf Specialises in Custom overlay apps for PC games. It allows users to overlay apps to PC games

Crazy Labs - Online mobile game publishing company. It specializes in publishing casual mobile games. Some games published by the company are My Horse Stories, AMAZE, Run Sausage Run, and more

Supersonic - Mobile game publisher of casual games. The games published by the company include Giant wanted, Basket battle, Join clash 3D, Cheerleader, Run 3D, Move animals and more

Plarium - Developer of cross-platform casual games. The company has developed multiple games including Vikings, Terminator Genisys, Total Domination, Pirates, and Sparta.

MoonActive - Creators of the immensely popular mobile game "Coin Master."

Wix Games - A subsidiary of Wix, focusing on creating HTML5 games for web and mobile platforms.

...

Read More
Blog Img

Well Played Unity, Well Played...

Is top management of Unity so naïve? Perhaps not...


In a “surprising” turn of events, Unity Technologies recently announced a significant pricing rollback for its Unity engine. Unity engine is widely used by developers worldwide, but in recent years, pricing concerns began to emerge. The company recently adopted a tiered pricing structure, which didn't sit well with many small to mid-sized game studios. This discontentment eventually culminated in a strategic rollback, an intriguing display of negotiation skill.


For example- the "Offer a Bogey" tactic is a negotiation strategy where one party proposes a demand that is intentionally excessive or unfavourable, creating a psychological anchor. In Unity's case, the excessive demand was the pricing structure before the rollback. By presenting users with this "bogey," Unity set the stage for a negotiation that would ultimately lead to a more reasonable and favourable outcome. Unity Technologies displayed excellent negotiation finesse by following up the initial excessive pricing structure with a substantial rollback, making it clear that they were willing to compromise and meet their users halfway. The question is- has this move evoked a sense of gratitude and relief among Unity's user base, fostering a more positive relationship between the company and its customers? As the Unity team communicated the pricing rollback strategically. They emphasized their commitment to supporting small and independent developers, addressing one of the major pain points of their user base. This not only demonstrated empathy but also showcased Unity's willingness to adapt and evolve in response to user feedback.


Another negotiation tactic worth mentioning in this context is the "Door-in-the-Face" tactic. This approach involves making an initially large request that is expected to be refused and then following it up with a more reasonable request. It's interesting to note that the excessive pricing structure they initially presented could be seen as a metaphorical "door in the face." The subsequent rollback served as the more reasonable request that followed, leading to a successful negotiation outcome.


In conclusion, Unity Technologies' recent pricing rollback for the Unity engine demonstrates a cunning use of negotiation tactics, specifically the "Offer a Bogey" approach. Whatever unfolded in last few days, was perhaps a planned move by Unity in all likelihood. 

...

Read More
Blog Img

Shockwaves of Unity Engine's Pricing Policy Changes: Implications on Indian Game developers

Unity Technologies' recent pricing policy changes have sent shockwaves through the game development community, affecting small indie game studios, sparking outrage on social media, and causing concern among Indian game development companies as well. Indian game developers are now faced with the challenge of either absorbing these increased costs or exploring alternative game engines. the cost of Unity Pro and Unity Plus licenses can be significant for Indian companies, especially smaller ones, which may not have access to the same resources as their Western counterparts. This situation may slow down the growth of the Indian game development scene or even force some studios to reconsider their choice of engine.


In light of these changes, many developers are exploring alternative game engines to Unity. Unreal Engine, developed by Epic Games, is a strong contender, offering powerful tools, stunning graphics capabilities, and a revenue-sharing model that can be more attractive to indie developers. Godot Engine is another open-source option that has gained popularity for its flexibility and ease of use.


Other alternatives include GameMaker Studio, Cocos2d-x, and Lumberyard. Each of these engines has its own set of features and pricing models, providing developers with a range of choices to fit their specific needs and budgets.


As the game development industry continues to evolve, developers must carefully evaluate their choices to ensure the success of their projects in this dynamic environment.

...

Read More